How Brands Engaged Hoops Fans at NBA All-Star Weekend

How Brands Engaged Hoops Fans at NBA All-Star Weekend

Photo Gallery, B-to-C Events, Technology
Posted on March 22, 2019 by Kait Shea
There’s something unique about pro basketball that sets hoops fans apart from other sports enthusiasts. It’s that melding of athletics, fashion, music, technology and other elements of pop culture…
LOGIN

Please contact [email protected] if you are unable to login.

This story appeared in the March 2019 issue
Tags:, , , , , , , , , , , , , ,
Kait Shea
Posted by Kait Shea

Kait joined EM in 2015 and today enjoys her role as senior editor, digital content. When she’s not in reporter mode, rocking mermaid pants at Comic-Con or running laps at MWC Barcelona, you can find her at home listening to music.
View all articles by Kait Shea →

Related Articles

Receive the latest news and special announcements from Event Marketer

© 2023 Access Intelligence, LLC – All Rights Reserved. |

[type='submit']
[type='submit']