The Experience Design Awards, (formerly the Experience Design & Technology Awards), recognize outstanding event design, innovative builds and environmental creativity across a wide variety of consumer-targeted and business-to-business event formats. A jury of brand-side judges will review consumer event activations, b-to-b experiences and trade show footprints, and will award winning creative teams with a gold, silver, bronze or “shortlist” award based on overall creative strategy, originality, and how the design and execution ultimately engaged audiences. 

Rules

Eligibility Rules

The Experience Design Awards are open to brand marketers, agencies, partners, properties, and suppliers involved in event and experiential marketing campaigns.

  • Categories span both b-to-c and b-to-b experiential marketing.
  • International entries are welcome.
  • Campaigns must have launched or debuted between September 1, 2023 and August 31, 2024.
  • Entrants may submit as many campaigns into as many categories as they want (easy copy and paste options available!)

Judging Criteria

The Experience Design Awards are scored entirely by brand-side marketers. In each category, a gold, silver and bronze winner will be selected.

Judges will score all entries on:

  • Creative and relevant idea
  • Succinct and deployable strategy
  • Flawless execution
  • Tangible results 

Curious what the judges are looking for? See previous EDA winners here

Categories

  • Best Build

      Best Overall Trade Show Exhibit (50' x 50' and Up)
      Best Overall Trade Show Exhibit (Under 50′ x 50′)
      Best Demo Zone
      Best Reuse of an Exhibit Build or Materials
      Best Mobile Marketing Vehicle
      Best Retail Pop-up or Experience
      Best Use of Signage or Décor
      New! Best 3D Object
      New! Best Awards Show Set
      New! Best Experiential Kiosk or Vending Machine
      New! Best Installation
  • Creative Use of Technology

      Best Combination of Event Technologies
      Best High-Tech Audience Interaction
      Best Use of A/V
      Best Use of Touch or Gesture Technology
      Best Virtual Event or Livestream
      New! Best Use of AI
  • Overall Experience Design

      Best General Session Stage
      Best Outdoor Environment
      Best Overall B-to-B Environment
      Best Overall Consumer Environment
      Most Shareable Event Interactive/Backdrop
      Best Sustainability Experience
      New! Best Executive Briefing Center Design
      New! Best Experience Design on a Budget ($250,000 or less)
      New! Best Museum Environment
  • Special Design

      New! Best Before and After
      New! Most Innovative Experience Design
      New! Best Overall Event Branding
  • Deadlines & Costs

    Regular Deadline

    September 23 at 11:59 PM ET
    Entries received before midnight ET on September 23 are $295 each.

    Late Deadline

    September 30 at 11:59 PM ET
    Entries received after midnight ET on September 23 are $370 each. 

    2024 Judges

    • Charlotte Pedersen, CMP

      Charlotte Pedersen, CMP

      Senior Director, Strategic Events – Dreamforce
      Salesforce
    • Stacy Cummings

      Stacy Cummings

      Senior Director, Customer & Employee Engagement
      Verizon Business Group
    • Jimmy Knowles

      Jimmy Knowles

      Global Head of Experiential
      Canva
    • Barry Littlejohn

      Barry Littlejohn

      Technology Marketing Manager
      Caterpillar, Inc.
    • Shalina Mansharamani

      Shalina Mansharamani

      VP-Brand Growth & Innovation
      NBCUniversal Television and Streaming
    • Emma Quan

      Emma Quan

      Director, Events
      Disney Branded Television
    • Florencia Rapis

      Florencia Rapis

      Head of Global Brand Partnerships
      Amazon MGM Studios
    • Sari Rifkin

      Sari Rifkin

      Director, Experiential Marketing
      Sephora
    • Victoria Schmidt

      Victoria Schmidt

      Lead, Brand Partnerships and Experiences
      Cadillac

    Contact the EDA Team

    Should you have an inquiry about the categories, rules, or eligibility please contact:

    EMILY MAKADOK
    [email protected]