fan engagement Archives - Event Marketer

Posts tagged with ‘fan engagement’

February 4, 2019

How Top Brands are Engaging Fútbol-Loving Consumers

Soccer aficionados are some of the most passionate and dedicated fans on the globe. So naturally, when the 2018 FIFA World Cup kicked off in Russia this past summer, scores of brands capitalized on the super fandom ignited by this significant cultural moment, from Visa’s Everywhere Lounge hospitality program to Hyundai’s team slogan competition to...

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June 29, 2018

Five Brands Scoring With Soccer Fanatics at the 2018 FIFA World Cup

Every four years, millions of sports fans revel in the FIFA World Cup, the world’s preeminent soccer tournament. This year’s competition, taking place June 14 through July 15 across 12 stadiums in Russia, is another one for the books with “football” enthusiasts across the globe coming together to celebrate their teams and the sport at...

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