The Experience Design Awards recognize outstanding event design, innovative experiential builds and environmental creativity across a wide variety consumer activations, business-to-business events, mobile tours, and trade show exhibits. Brand-side judges will name the overall winner for each category.

Rules

Eligibility Rules

The Experience Design Awards are open to brand marketers, agencies, partners, properties, and suppliers involved in event and experiential marketing campaigns.

Categories span b-to-c and b-to-b to trade show experiential marketing.
International entries are welcome.
Campaigns must have launched or debuted between September 1, 2025 and October 1, 2026.
Entrants may submit as many campaigns into as many categories as they want (easy copy and paste options available!)

Judging Criteria

The Experience Design Awards are scored entirely by brand-side marketers and will name the winner for each category, as well as honorable mentions, based on overall creative strategy, originality, and how the design and execution ultimately engaged audiences.

Curious what the judges are looking for? See previous EDA winners here.

Deadlines & Costs

Call for Entries

July 13

Early Deadline

October 16 at 11:59 PM ET
Entries received before midnight ET on October 16 are $350 each.

Late Deadline

October 30 at 11:59 PM ET
Entries received after midnight ET on October 16 are $450 each.

2026 Judges

Tena Marie Aceto

Manager of Experiential
Scout Motors
Jade Alex

Executive Director of Events, Global Publicity
Warner Bros. Pictures
Melissa Andrykowski

Senior Director, Creative & Brand Expression
Abbott
Ailinh Hoang-Kim

Senior Director of Marketing, Retail, and Consumer Experience
Torani
Sharley Jackson

Retail Format Manager - Signature Experiences
T-Mobile
Jesse Jensen

Google Cloud Creative Experience Lead
Google
Kayla Lessard

Manager, Product Partnerships & Pop-Ups
L.L.Bean
Emma Quan

Director of Events
Disney Branded Television
Jenny Rosen

Director, Experiential Marketing – Americas
Sol de Janeiro