The Experience Design Awards recognize outstanding event design, innovative experiential builds and environmental creativity across a wide variety consumer activations, business-to-business events and trade show exhibits. A dozen brand-side judges will award winning teams with a gold, silver, bronze or “shortlist” award based on overall creative strategy, originality, and how the design and execution ultimately engaged audiences. 

Rules

Eligibility Rules

The Experience Design Awards are open to brand marketers, agencies, partners, properties, and suppliers involved in event and experiential marketing campaigns.

  • Categories span b-to-c and b-to-b to trade show experiential marketing.
  • International entries are welcome.
  • Campaigns must have launched or debuted between September 1, 2024 and October 1, 2025.
  • Entrants may submit as many campaigns into as many categories as they want (easy copy and paste options available!)

Judging Criteria

The Experience Design Awards are scored entirely by brand-side marketers. In each category, a gold, silver, bronze and “shortlist” winners will be selected.

Judges will score all entries on:

  • Creative strategy
  • Originality
  • Engagement

Curious what the judges are looking for? See previous EDA winners here

Categories

  • Best Build

      Best 3D Event Object
      Best Demo Zone
      Best Event Installation
      Best In-Retail Experience
      Best Kiosk or Vending Machine
      Best Mobile Marketing Vehicle (18 Wheels)
      Best Mobile Marketing Vehicle (Exterior)
      Best Mobile Marketing Vehicle (Interior)
      Best Trade Show Exhibit (Over 50' x 50')
      Best Trade Show Exhibit (Under 50′ x 50′)
      Best Pop-up Experience
      Best Use of Signage or Décor
  • Creative Use of Technology

      Best Combination of Event Technologies
      Best High-Tech Audience Interaction
      Best Use of A/V
      Best Use of AI
      Best Use of Touch or Gesture Technology
  • Overall Experience Design

      Best B-to-B Environment
      Best Consumer Environment
      Best Design on a Budget ($250,000 or less)
      Best Fan Con or Fan Fest Activation
      Best Festival Activation
      Best General Session Stage
      Best Outdoor Environment
      Most Shareable Event Interactive/Backdrop
  • Special Design

      Best Event Branding
      Most Innovative Experience Design
  • Deadlines & Costs

    Regular Deadline

    October 17 at 11:59 PM ET
    Entries received before midnight ET on October 17 are $295 each.

    Late Deadline

     October 31 at 11:59 PM ET
    Entries received after midnight ET on October 17 are $370 each. 

    Contact the EDA Team

    Should you have an inquiry about the categories, rules, or eligibility please contact:

    LYNNE SCHREUR
    [email protected]