Latest News: How the COVID-19 Pandemic is Impacting Events
Here we bring you the latest updates on how the global event community is responding…
What To Expect When Events Come Back
Leading marketing experts share their predictions around what can be expected when events return…
How Klarna Engaged Consumers Through a Virtual Drag Brunch Series
For fans and members of the drag community, life without live performances amid the pandemic…
Join Us Weekly for Operation: Recovery—Preparing for the Event Industry’s Comeback
Each week we’re sitting down for virtual chats with event professionals to discuss the COVID-19…
Activision Blizzard Media Treats Ad Agencies to a Virtual Esports Tournament
In the wake of canceled events and social distancing orders, media brands are developing pivot…
End Game: How Event Marketers are Keeping Attendees from Leaving Early
Experience builders obsessed with the attendee journey know that in the last few hours of…
Eight Tips for Esports Marketing First-Timers
Key insights on entering the widespread world of esports The number of non-endemic brands partnering…
What Event Marketers Can Learn from Airbnb Online Experiences
We attended an Airbnb Online Experience. It gave us hope for virtual engagement Among the…
Dream Team: The Sharpest Minds in B-to-B Events
B-to-B event marketers have a direct impact on business—and the world— serving as the stewards of their brands, bottom lines, communities, attendees, and oh yeah... the earth.