Winners Announced: The 2018 Experience Design & Technology Awards
The editors of Event Marketer announce the winners of the 2018 Experience Design & Technology…
Seriously, What is an Experiential Activation? Inside Chicago’s e.a.t. Spots
What is an experiential activation? The phrase is reminiscent of science fiction, like the last…
Live From EventTech 2018: What You Missed on Day Two
Philadelphia isn’t the only place it’s “always sunny” and early birds kicked off day two…
2019 Roundtable: Data and Experiences
The impact of data on the event industry—and the impact of the event industry on…
Live from EventTech 2018: What You Missed on Day One
Hundreds of marketers from across the country touched down in Sin City Monday morning to…
Prudential’s ‘Life Stages’-Themed Escape Room Immerses Consumers in Financial Wellness
It’s not always easy to engage consumers in financial services, but Prudential helped spark conversations…
Shoppable Pop-up Roundup: Behr, Cheetos and Timberland Offer More than Merch
Pop-ups offer marketers a platform to take a brand out of its usual context and…
Trend of the Month: Data Confluence
New opportunities and challenges emerge around capturing and using attendee data…