Editor's Picks

Cover Story: How Experiential Marketing is Elevating the Esports Industry

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Five Questions with Electronic Arts Event Producer Corbin W. Bourne

As esports moves out of the basement and into the mainstream, brands rush to make their move
 
Activision’s second Call of Duty XP convention gave fans physical experiences with digital games,…

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Tariffs Update: Event Execs Talk Roadblocks, Best Practices and Business Impact

SDCC 2022: Six Activations We Loved at San Diego Comic-Con
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Live From San Diego: Six Can’t-miss Comic-Con Activations

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Grand Ex 2022: Riot Games Unlocks the Best Campaign of the Year with ‘RiotX Arcane’

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Experiential in Color 2022: Sharing Diverse Perspectives

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B-to-C Events

Grand Ex 2021: Visible Earns Campaign of the Year for ‘Red Rocks Unpaused’

How Verizon’s all-digital phone service brand set the stage for a new era of digital + live campaigns Founded in 2018, Visible was in year two of a marketing trajectory designed to explain its… Sign in to continue reading This article is available to registered users. Email or Username Password Remember Me Forgot Password? Sign […]
Meet This Year's Participants: Women in Events 2021
B-to-C Events

Meet This Year’s Participants: Women in Events 2021

2021 It List
B-to-C Events

The 2021 It List: Recognizing the Top 100 Event Agencies

Dream Team 2021
B-to-B Events

Introducing the 2021 Dream Team…The Sharpest Minds in B-to-B Events

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Editor's Picks

2020 Grand Ex Award: Taco Bell, Edelman, UEG and the Best Campaign of the Year

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