Editor’s Picks – Event Marketer

Editor’s Picks – Event Marketer

Editor’s Picks

January 12, 2022

Grand Ex 2021: Visible Earns Campaign of the Year for ‘Red Rocks Unpaused’

How Verizon’s all-digital phone service brand set the stage for a new era of digital + live campaigns Founded in 2018, Visible was in year two of a marketing trajectory designed to explain its unique offering when the pandemic hit. Cheeky and friendly with its marketing, the challenger brand had been diligently gaining national brand...

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December 21, 2021

Meet This Year’s Participants: Women in Events 2021

The last 21 months have proven that the challenges women in the event marketing industry face are unique and constantly evolving. In the latest “Women in the Workplace” report, Leanin.org and McKinsey & Company reflect on the burnout catching up to women in corporate America. The survey revealed that 42 percent of women say they...

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September 28, 2021

The 2021 It List: Recognizing the Top 100 Event Agencies

Our annual guide to the top 100 agencies serving the event marketing industry It’s year two of a global pandemic that has systematically, with every wave, challenged the event industry and stretched its players’ creativity and patience more than anyone ever thought possible. Despite the relentless jabs, event companies are doubling down on their belief...

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June 28, 2021

Introducing the 2021 Dream Team…The Sharpest Minds in B-to-B Events

In a year marked by uncertainty, one thing’s for sure: the b-to-b event marketing world is in good hands. As we spoke to the nine marketers honored in this, our sixth annual B-to-B Dream Team feature, it became apparent that amid the quick decision-making and hyper flexibility required during a historic period for the industry, top...

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