Peet’s at Coachella: Sampling Trikes, a Cold Brew Taproom and Vintage Touchpoints Sponsorships, Festivals & Fan Cons, Sampling, B-to-C Events Posted on May 27, 2019 by Kait Shea Peet’s opened up a dedicated taproom that served up cold brew and nitro cold brew.[/caption] Escape from the heat is a premium for Coachella attendees, so it’s no wonder Peet’s Cold Brew… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Tags:Experiential Marketing Agency, music festival, Event Agencies, festival sponsorship, Event Marketing Magazine, experiential marketing, Experiential Marketing Companies, event marketing, Event Marketers, activation, sampling, Coachella, Coachella 2019, Event Marketer, Peet's, Event Agency, Event Marketer Magazine, EventMarketer Related Articles McDonald’s Finds Multicultural Inspiration Event Peeps Podcast: Passion Projects—I Built a Nonprofit Purina Shares Six Tips for Designing Dog-friendly Experiences Four Insights on How the California Consumer Privacy Act Will Impact Event Marketers