B-to-C Events

How NBCUniversal Engaged Gen Z at VidCon 2019

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NBCUniversal’s ‘Share Your Voice’ Activations Inspire VidCon Attendees to Speak up

If there’s one thing marketers understand about members of Gen Z, it’s that they’re not afraid to speak their mind. NBCUniversal took the concept to heart at VidCon, July 10-13 in Anaheim, CA, where…

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