Samsung, Qdoba and Mekhong Have the Secret B-to-C Events Posted on September 2, 2010 by Sonia Andresson-Nolasco Secrets are irresistible. It’s no surprise then that brands are using them to lure consumers to events. There are secret locations, secret build outs, secret celebrity appearances—you name… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles Four Insights on How the California Consumer Privacy Act Will Impact Event Marketers Gamers spend ‘One Night in Karazhan’ Behr Paint Reveals its 2018 Color of the Year with a Pop-Up Trend Home Brands Turn to Hospitality to Target Shoppers