Eight Cause Marketing Activations Built to Align with Contemporary Issues

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These Cause Marketing Activations Were Built to Align with Consumers’ Evolving Priorities

Between climate change, widespread racial injustice, deeply divided political lines and, oh yeah, that pesky global pandemic we’ve been battling, it’s more critical than ever for brands to prove that…
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This story appeared in the December 2021 issue
Kait Shea
Posted by Kait Shea

Kait joined EM in 2015 and today enjoys her role as senior editor, digital content. When she’s not in reporter mode, rocking mermaid pants at Comic-Con or running laps at MWC Barcelona, you can find her at home listening to music and doting on her fur baby.
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