Virgin Atlantic Launches a New Route with Cultural Experiences and Sir Richard Branson

Virgin Launches a New Route with Cultural Experiences and Sir Richard Branson

 
The event featured local influencers in art, music, food and beverage from each city.[/caption]
Launching a new flight route is a big deal for an airline, and marketing the different reasons why…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
View all articles by Rachel Boucher →

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