The Omen Gaming Lab Draws Casual Gamers at TwitchCon

Omen by HP Shifts its Focus from Competitive to Casual Gamers at TwitchCon

B-to-C Events, B-to-B Events, Technology

Posted on November 13, 2019 by Kaylee Hultgren

After several years of marketing primarily to competitive gamers, Omen by HP has shifted its focus to include casual gamers. To showcase this point of view for the first time in the U.S., HP created the…

Tags:Event Agencies, esports, Event Marketing Magazine, gaming, Experiential Marketing Companies, experiential marketing, Event Marketers, event marketing, HP OMEN, activation, Omen Gaming Lab Test, Event Marketer, TwitchCon, Event Agency, Event Marketer Magazine, EventMarketer, Experiential Marketing Agency

Omen by HP Shifts its Focus from Competitive to Casual Gamers at TwitchCon

Related Articles

The 2016 Fab 50: Introducing the Industry’s Top Builders

Kraft Rolls Out Tour To Support New Bagel And Cream Cheese Line

How a Skincare Brand Capitalized on Fashion Week

Amex Activates Hawks Island for Football Fans