HBO’s #ForTheThrone Campaign Inspires Fans and Brands to Celebrate ‘Game of Thrones’ Final Season Festivals & Fan Cons, Pop-Ups, Stunts, B-to-C Events Posted on April 9, 2019 by Kaylee Hultgren It’s safe to say that the eagerly anticipated premiere of “Game of Thrones'” eighth and final season is a significant cultural moment. So, it’s no surprise that brands have jumped aboard… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Tags:activation, tv show experience, Event Marketer, superfans, Event Agency, Game of Thrones, Event Marketer Magazine, HBO, EventMarketer, #ForTheThrone, Experiential Marketing Agency, scavenger hunt, Event Agencies, stunt scavenger hunt, Event Marketing Magazine, Augmented Reality, Experiential Marketing Companies, experiential marketing, Event Marketers, event marketing, microsite Related Articles Watch The Brief, Live! September 2025 Edition: Experiential News & Ideas Talking Shop: Seven Exhibit Trends Spotted at NRF 2026 The 2025 Women in Events Special Report IAAPA Expo 2025: Eight Exhibit Trends from the Business of Fun’s Show Floor