HBO – Event Marketer

HBO – Event Marketer

Posts tagged with ‘HBO’

March 25, 2021

SXSW Attendees Explore HBO Max’s Catalogue with Facial Recognition Technology

HBO consistently creates epic fan experiences on the ground during SXSW, from a 90,000-square-foot replica of “Westworld” to a cause marketing campaign with the Red Cross that urged attendees to literally “Bleed for the Throne.” For its 2021 experience, the network leaned on the fact attendees have consumed a record amount of content at home...

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