B-to-C Events

In its Third Year, Behr’s Color of the Year Event Leverages the Great Outdoors

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In its Third Year, Behr’s Color of the Year Event Leverages the Great Outdoors

Color inspires design and, in the case of Behr, it inspires live events. For the third iteration of its Color of the Year campaign, the brand immersed 20 design and lifestyle editors and VIP partners in…

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