Pop-up Parks, a Concept Store: Timberland Tells an Experiential Story on Urban Greening

Timberland’s Environmental Campaign Comes to Life with a Pop-up, Rooftop Greenhouse

The pop-up featured a 13-foot replica of the brand’s iconic yellow work boot.[/caption] Timberland put its boot stamp on urban greening the week of Oct. 15. The footwear and apparel company launched…
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