Trolli Designs the Unveiling of its New Candy to Mimic a High-Profile Shoe Launch

Trolli Product Launch: James Harden, 10,000 Samples and Life-Sized Gummy Shoes

Festivals & Fan Cons, Launches, Stunts, Sampling, B-to-C Events
Posted on April 3, 2018 by Kait Shea

Samples distributed at NBA All-Star Weekend were packaged in two-inch replica shoeboxes.[/caption]
The partnership between Trolli and NBA icon James Harden has produced some pretty quirky live experiences…

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Kait Shea
Posted by Kait Shea

Kait joined EM in 2015 and today enjoys her role as senior editor, digital content. When she’s not in reporter mode, rocking mermaid pants at Comic-Con or running laps at MWC Barcelona, you can find her at home listening to music.
View all articles by Kait Shea →

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