How Four Seasons’ Pop Down Series Lets the Inside Out

F&B Talent, Installations: Inside the Four Seasons’ Influencer Event Series

Four Seasons ‘popped down’ in unexpected places to engage consumers.[/caption]
The Four Seasons with its sumptuous spaces and services may seem out of reach for some consumers. But to share its experience…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
View all articles by Rachel Boucher →

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