How to Optimize Event Footprints for Instagram

How to Optimize Event Footprints for Instagram

Fujifilm’s analog frame engagement at its Wonder Photo Shop puts consumers on display.[/caption]
Social media is ubiquitous in experiential marketing, with social media impressions a key metric for…


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This story appeared in the April 2017 issue
Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
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