Posts tagged with ‘events for Instagram’
SXSW 2023: Seven Brands that Gave Attendees a Taste of their Products
With hundreds of events and activations taking place throughout Austin over the 10-day SXSW 2023, it’s no wonder that the brands that brought a bite to eat, a sample to sip, or a product to try quickly stood out from the pack. But at the show this year, seven brands lured festivalgoers with full-on explorations...
Inside Instagram’s Inspiration-rich Space for Artist Influencers at Coachella
It’s a tall order to build an Instagrammable space for some of your biggest users and influencers when you are, in fact, Instagram. But the brand delivered with, quite literally, a desert oasis 26 miles away from the epicenter of the Coachella Valley Music and Arts Festival for invited music and culture influencers. Dubbed “Desert...
#TBT: PopSugar and Old Navy Host a Must-Have Holiday Gift Giveaway Event
To usher in the holidays with custom content, consumer engagement and shareable moments, pop-culture media brand PopSugar teamed up with Old Navy on a giveaway event dubbed “Deck the Hauls,” at St. Ann’s Warehouse in the Dumbo section of Brooklyn, NY. The brands decked out the industrial space (which had a sweet view of the...
A Convention Meets an Instagram Museum at the Sephoria House of Beauty
Customers and clients of Sephora know the beauty retailer well for its bright environment, product assortment and for its discovery-based shopping model where consumers explore and test products on their own—a different approach than that of a traditional cosmetic department store experience. For its 20th anniversary this year in the U.S., Sephora turned to experiential...