EM Executive Chat: 10 Questions with Pia Barlow, SVP-Originals Marketing at HBO Max B-to-C Events Posted on July 19, 2021 by Kaylee Hultgren Barlow offers insights on the brand’s ‘Gossip Girl’ premiere event, Gen Z and shareability Following the Monse fashion show, premiere attendees headed up to the roof for an afterparty… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Tags:Executive Chats, Gossip Girl, Monse, 360-degree video, fashion show, Gen Z, tv show experience, livestreaming, HBO Max Related Articles HBO Stages A ‘White House’ Motorcade On the Biz of Esports: A Chat With Xfinity’s Matt Lederer Farmers Markets are Ripe with Possibility Facials Brand Glowbar Experiments with its First Activation Developed In-house