f’real Targets Gen Z with a Digital Event, Influencer Partnerships and a TikTok Challenge B-to-C Events, Technology Posted on July 13, 2020 by Kait Shea f’real’s Alec Ledbetter hosted influencers including musician Jibrizy.[/caption] On the heels of a brand relaunch, “blend-it-yourself” beverage brand f’real on June 24 debuted its first… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Tags:virtual event, f'real, Gen Z, Instagram, social media strategy, TikTok Related Articles 2026 Events & Award Deadlines Checklist: 10 Tactics for Building Blockbuster-Worthy Entertainment Experiences USAA’s Sponsorships Director Talks NFL Talent Partnerships and Optimizing a Lounge Experiential Marketing Trend of the Week: Tunnel Vision