f’real Targets Gen Z with a Digital Event, Influencer Partnerships and a TikTok Challenge B-to-C Events, Technology Posted on July 13, 2020 by Kait Shea f’real’s Alec Ledbetter hosted influencers including musician Jibrizy.[/caption] On the heels of a brand relaunch, “blend-it-yourself” beverage brand f’real on June 24 debuted its first… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Tags:Gen Z, Instagram, social media strategy, TikTok, virtual event, f'real Related Articles Experiential in Color Mentorship Q&A: Gerry Rojas and Natalie Azcona The Brief: Y2K House Parties and Mechanical Condiments How Square Leveled Up the Fun at the 2026 National Restaurant Association Show Inside Jeans Country: American Eagle’s First-Ever Stagecoach Activation