f’real Targets Gen Z with a Digital Event, Influencer Partnerships and a TikTok Challenge

f’real’s Alec Ledbetter hosted influencers including musician Jibrizy.[/caption]
On the heels of a brand relaunch, “blend-it-yourself” beverage brand f’real on June 24 debuted its first…


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Kait Shea
Posted by Kait Shea

Kait joined EM in 2015 and today enjoys her role as senior editor, digital content. When she’s not in reporter mode, rocking mermaid pants at Comic-Con or running laps at MWC Barcelona, you can find her at home listening to music.
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