Virtual Events: How Marketers are Tackling Eight Pain Points

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Virtual Events: How Event Marketers are Overcoming Eight Pain Points

During the first few months of the pandemic, most event marketers were in panic mode, picking up content from canceled in-person events and dropping it into virtual platforms. Their No. 1 concern? They…
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This story appeared in the August 2020 issue
Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
View all articles by Rachel Boucher →

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