Author archive for Event Marketer
Ryder Cup 2025 Exclusive Behind the Scenes on Golf’s Biggest Stage
2025’s Ryder Cup was defined by friendly competition, passionate fans, plenty of spectacle, and a weather event that created a scheduling plot twist for LEO Events. Follow along for an unreleased look at the production of this high energy, high stakes, globally broadcast sporting event. Complete this form for access:
Meet the Honorees: The 2025 Watchlist
The event marketing industry has always attracted bold thinkers—people who recognize the power that face-to-face connection has to build lasting relationships and loyalty. They cultivate an idea and nurture it to its greatest potential. They strategize for rapidly evolving audience and business needs. They take risks that create moments that matter. We’ve spent that the...
Experiential Marketing Month On Demand: Measuring Sustainability in Events
We unpack the latest thinking on event sustainability and how event marketers can transform complex environmental data into credible—and actionable—metrics.
Experiential Marketing Month On Demand: Measuring Sponsorship Activations
In this candid conversation, event strategists from the Experiential Marketing Measurement coalition offer practical tools and real-world strategies designed to help level up sponsorship investments.