Where Are They Now: Deborah Wahl Meyer
November/December 2006 Lexus Back then: Deborah Wahl Meyer vp-marketing was increasing Lexus’ national event portfolio…
Where Are They Now: Chuck Yort
March 2007 Plantronics Back then: Chuck Yort vp/general manager was connecting with Plantronics’ channel partners…
Where Are They Now: Diana Klug
February 2007 Boeing Back then: Director of marketing Diana Klug was proudly showing off Boeing’s…
Event Tours: Red Bull Presents Action Sports Photos With Gallery-style Exhibit
Red Bull last week kicked off a gallery tour displaying pictures from its first-ever action…
Activation: The Home Depot Leverages NFL Via Community Efforts
In addition to in-store promotions and a presence in Miami surrounding Super Bowl XLI next…
Tostitos’ Effort is Fueled by Facebook
Jean Chalupsky of Omaha NE was hoping to win some Tostitos chips for a Super…
Marketing to the Digital Mom
Today’s digital moms are anything but out of touch. They’re tech savvy widely informed by…
Thinking Like a Guerrilla
Art is hard. Guerrilla marketing requires a certain artistry in its inception and ultimately its…
Spicing Up Events with Pecha Kucha
Looking for a way to spice up content at your next show? Think Pecha Kucha…