Country Music Events: How Big Brands are Building Loyalty Sponsorships, Festivals & Fan Cons, Sampling, B-to-C Events Posted on November 1, 2017 by Rachel Boucher The Wide-Ranging Fan Base Spans Regions and Generations It can be indie, it can be gritty, it can be rock and pop. It’s on primetime à la the CMA Music Festival’s annual “Country’s Night… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? This story appeared in the August 2016 issue Tags:event marketing, country music, Event Marketer, HGTV, Event Agency, Event Marketer Magazine, EventMarketer, Experiential Marketing Agency, Event Agencies, Event Marketing Magazine, Budweiser, Experiential Marketing Companies, music festival, Event Marketers, AT&T, country music festival Related Articles 10 Minutes With… Jon Wolff, Senior Global Events Manager at Lenovo Watch The Brief, Live! August 2025 Edition: Experiential News & Ideas Low-Key Branding Three Things We Loved About Morgan Stanley’s Cinema-inspired Activation at Thrive