Country Music Events: How Big Brands are Building Loyalty Sponsorships, Festivals & Fan Cons, Sampling, B-to-C Events Posted on November 1, 2017 by Rachel Boucher The Wide-Ranging Fan Base Spans Regions and Generations It can be indie, it can be gritty, it can be rock and pop. It’s on primetime à la the CMA Music Festival’s annual “Country’s Night… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? This story appeared in the August 2016 issue Tags:Budweiser, Experiential Marketing Companies, music festival, Event Marketers, AT&T, country music festival, event marketing, country music, Event Marketer, HGTV, Event Agency, Event Marketer Magazine, EventMarketer, Experiential Marketing Agency, Event Agencies, Event Marketing Magazine Related Articles The ‘Essence’ of Influence: Inside SheaMoisture’s First-ever International Brand Trip Dress Like a Rockstar: What to Wear to Trade Shows ILGM Sparks up Community Connection on its Cannabis Home Grow Tour SDCC 2025: Conveyor Belts Move Fans Through Google Play’s ‘Fantastic Four’ Rewards Lab