Author archive for Event Marketer

March 24, 2025

Q1: Event industry People News, Moves and Deals

Welcome to the latest event marketing industry news digest, featuring updates on new hires, promotions, acquisitions, and launches. Submit your news here.   Promotions & Hires August Jackson has announced a key leadership transition. Laura Shuler, agency ceo since 2016 and a pioneer in experiential marketing (she is credited with establishing Jack Morton Worldwide as a...

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February 28, 2025

Meet the 2025 B-to-B Dream Team

It began with a mission: “If Event Marketer started its own brand, here’s who we’d hire.” And in the nine years since we reimagined our Dream Team recognition program to focus solely on b-to-b event marketers, we’ve established quite the corporation. This year, we add 12 more professionals to our roster, and we’re introducing you...

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February 10, 2025

Event Measurement: EM and EMMC Extend Partnership

Event Marketer, the leading information resource on face-to-face marketing, announced today it would be extending its media partnership with the industry’s leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. The year-long collaboration will provide experiential marketers with important tools and resources designed to help them track and measure the success of...

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