Twitch CMO Doug Scott Dishes on the Importance of Experiential

Twitch CMO Doug Scott Dishes on Experiential in Gaming for Virtual and Beyond

B-to-C Events
Posted on March 18, 2021 by Kaylee Hultgren
Twitch’s daily users nearly doubled in 2020, from 17 million to 30 million, thanks to pandemic lockdowns and the digital nature of online gaming. Experiential marketers, in turn, have jumped at the opportunity.…
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