EM’s editors descended on SoCal in July for what is arguably the superfan event of the year—San Diego Comic-Con. Join us for a video tour of a few top SDCC 2025 brand activations that took place outside the convention center, and all across the Gaslamp District. It’s time to let your geek flag fly.
ABC
ADULT SWIM
AMC
BBC
DISNEY
FX
PARAMOUNT+
PEACOCK
Video credit: Juanita Chavarro Arias; Kait Shea
Featured photo: Courtesy of FX