How Brands are Enticing Millennials With '90s Nostalgia

Gettin’ Jiggy With it: Brands Entice Millennials With ’90s Nostalgia

Festivals & Fan Cons, B-to-C Events
Posted on January 30, 2017 by Kait Shea

If you don’t think the ’90s were all that and a bag of chips, talk to the hand because nostalgia marketing is all the rage these days. In an attempt to stir up warm, fuzzy feelings about how good…

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This story appeared in the December 2016 issue
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Kait Shea
Posted by Kait Shea

Kait joined EM in 2015 and today enjoys her role as senior editor and manager of digital content. When she’s not in reporter mode, rocking mermaid pants at Comic-Con or running laps at MWC Barcelona, you can find her hanging out with her dogs or singing too loudly at a music festival.
View all articles by Kait Shea →

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