Rockin’ out to get teams together
Think “teambuilding exercise” and usually the first word that comes to mind is “corny.” But…
Prove program value with management software
Data is king. Every marketer knows it but too often valuable hours are wasted compiling…
Saturn Rolls On a Solar-Powered Tour
In 2001 Saturn relied on gas and diesel-powered trucks to tow its vehicles from coast…
The Scoop About Inflatable structures
Inflatable structures are more than a lot of hot air. At fairs festivals even on…
Going off the beaten path to save money
In this new era of thrift marketers are scouting out off-the-beaten-path venues like unsold homes…
Pepsi’s Uncorks Killer Summer Event Campaign
The energy drink market is on a high. Turbo charged by top-selling brands like Monster…
Bringing Twitter to Life
In the beginning there was the meet up where people would get together in real…
New Exhibits Offer Pre-fab Costs
When budgets are tight exhibition designers can help you come up with solutions that still…
Using Web Portals Pre-event
Tapping into online communities before a live event allows a brand to learn a great…
How Co-Marketing Helps Keep Costs Lower
In today’s difficult economy every marketer is looking for ways to make 1 + 1…