L’Oreal Cleans Up On Campus
L’Oreal Paris is giving facial cleansing consultations at college campuses to promote its new Go…
Green is the new red
Much like Vancouver’s ski slopes, Coca-Cola went ultra-green at this year’s Olympic Games. As the…
Wells Fargo Supports Charitable Cause
Last month, West Coast-based financial services company Wells Fargo teamed up its New York-area financial…
Modern-Day Mascots
Brand mascots have inhabited advertising since the dawn of time. Ask any self-respecting baby boomer…
Terminix Takes Bugs on Tour to Connect with Families
Terminix is taking its mobile insect museum on a cross-country tour to educate family decision-makers…
Fresh Takes On Event Signage With Immersive Graphics
Many brands are exploring the third dimension through technologies like holograms, Augmented Reality and 3D…
H&M Choreographs Kids’ Event in San Francisco
Swedish retailer H&M on March 27 surprised onlookers in San Francisco’s Union Square with a…
Location, Location
Most trade show veterans will agree— there are few places less desirable than the back…
What The truck? Pretty Builds On The Road
Designing a mobile experience that transforms the inside of a truck into a museum or…
New York Red Bulls Open Fan Zone at New Jersey Stadium
When opening day at the New York Red Bulls Arena soccer stadium in Harrison, NJ…