Sears’ Flash Mob Cooks up Interest in Chef Challenge Events B-to-C Events Posted on August 25, 2010 by On July 31, Sears organized a flash mob at Chicago’s Navy Pier to drive consumer interest in its Sears Chef Challenge cooking competition, a series of events held at the brand’s Kenmore Live… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles EventTech 2015: What You Missed on Day Three Face-Lift: Keeping Pop-Ups Fresh The Second Time Around How High West Whiskey Honored Utah Rail History with a Portable Saloon Talbots Promos New Collection Via Hostess Program