Red Bull Sets Makers Loose on Brooklyn
Red Bull energy drink set 16 teams of elite “makers”—a demographic made up of eco-conscious…
LG ‘Thrills’ Music Lovers With 3D Concert
To promote the launch of LG Thrill 45, its glasses-free 3D smartphone that will be…
Making a Virtual Event a Community
Most event marketers who weathered the recession will tell you, there are no sacred cows…
Virtual Events Move to Always-On
Virtual events rose to prominence out of need, and now they are as ubiquitous as…
Out of This World: Leaning on Satellite Meetings
Whether training new staffers, motivating a sales force or updating executives on business objectives, meetings…
How Virtual Events Aren’t Replacing the Face-to-Face
When virtual events first came on the scene nearly a decade ago, their main purpose…
Hard Rock Café Celebrates 40th Anniversary
It’s been 40 years since the first Hard Rock Café opened its doors, and to…
Toasted Head Samples at Beer and Music Festivals
Last year, Yolo County-based Toasted Head winery traded in a booth at food and wine…
Comcast Seeks World Championship Baby
Comcast SportsNet Bay Area has launched “The Search for the World Championship Baby,” the lucky…
Courvoisier Creates Exclusive Lounges to Promote Rosé Liqueur
This summer Courvoisier kicked off a series of lounge events targeting women in seven cities…