How Pokémon Go Will Impact the Event Industry

Five Predictions on How Pokémon Go Will Impact the Industry

B-to-C Events, Technology
Posted on August 26, 2016 by Kait Shea

It had more downloads in its first week than any other app in history. One in 10 Americans is playing it on a daily basis. It’s causing traffic accidents nationwide. For those of you still living under…

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This story appeared in the August 2016 issue
Kait Shea
Posted by Kait Shea

Kait joined EM in 2015 and today enjoys her role as senior editor and manager of digital content. When she’s not in reporter mode, rocking mermaid pants at Comic-Con or running laps at MWC Barcelona, you can find her hanging out with her dogs or singing too loudly at a music festival.
View all articles by Kait Shea →

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