Contours Baby Stroller Stunt

Viral Stunt: How a Baby Stroller Brand Pushed Adults to Demo

Kolcraft Turns Heads With a Fully Functioning Adult-Sized Stroller
Baby product manufacturer Kolcraft promoted its new Contours stroller system with an experience that every adult (or perhaps just…


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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
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