Palm Springs Stages the Ultimate Ice Breaker in New York City

Five Steal-Worthy Strategies From the Tourism Industry

How the Travel Sector is Embracing Experiential Marketing
Just like any brand or business, the tourism industry has its share of marketing challenges. From perception problems to off-season slumps,…


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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
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