tourism Archives - Event Marketer

tourism Archives - Event Marketer

Posts tagged with ‘tourism’

January 30, 2023

Seven Tourism-inspired Engagement Tactics Worth Exploring

Much like event professionals, destination marketers are in the business of brand-building, content creation and engaging targets face-to-face to showcase the value proposition of a particular city, state or country. And with an uptick in experiential programming hailing from the tourism industry, there are plenty of crossover lessons to be learned. So we rounded up...

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December 19, 2022

How Visit Savannah Broke a Single-day Foot Traffic Record in New York City

Savannah, Georgia—known for its lush greenery, historic architecture, ghost tours and coastal cuisine—came to life in New York City’s Gansevoort Plaza on Nov. 12 through a pop-up experience that gave consumers a taste of Southern charm with scenic displays, F&B samples, music and interactions with locals. The “Surprisingly Savannah” pop-up enticed passersby with signage that...

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