EM All Access: IBM’s Tips for Smarter Social Video Gallery Posted on March 1, 2016 by Event Marketer In this episode of EM All Access, IBM Program Director, Global Events Erin McElroy talks about the power of “visualizing” social media at events. LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles HIMSS26: Corporate Exhibitors Talk Booth Design and Engagement Strategies Experiential Marketing Trend of the Week: Charm Bars Experiential Marketing Trend of the Week: Iconic Sculptures March Madness 2026: Brands Activate Beyond the Final Four to Engage College Hoops Fans