Posts tagged with ‘Q&A’
Executive Q&A: BDG Media Talks Music Festivals, Gen Z and Capturing the Zeitgeist
For BDG Media, and the array of publications under its umbrella, aligning with event tentpoles has become essential to positioning the company as the pinnacle of culture and nightlife.
Q&A: 10 Minutes with Erin Taylor of Oatly
Oatly, true to how we do things, is completely opposite, says Erin Taylor, the brand’s manager for experiential in the U.S., about the 20-by-40-foot Oatly’s Café at the recent Natural Products Expo West. Instead of walking right in, attendees were invited to round the corner of the branded wall to experience the oat drink brand’s...
Q&A: How Marriott is Driving Brand Awareness Among NFL, Formula 1 and Soccer Fans
Fresh off its 13th year partnering with the NFL as its Official Hotel Partner, Marriott continues to evolve its fan experiences around its brands Courtyard by Marriott and Marriott Bonvoy.
Q&A: Verizon’s VP-Sponsorships Talks NHL Partnership, Enhanced Fan Experiences
With hockey season in full swing, Verizon announced the renewal of a multiyear sponsorship with the NHL on Feb. 15, continuing the brand’s role as the league’s Official 5G Partner, Official Wireless Services Partner and Official Mobile Edge Computing Partner in the U.S. Additionally, as an Official Technology Partner for the NHL, Verizon will deploy...