Kaylee Hultgren, Author at Event Marketer - Page 5 of 28

Author archive for Kaylee Hultgren

September 16, 2019

Jaybird Designs Glamping Experience in Glacier National Park for Fitness Influencers

To support the launch of earbud company Jaybird’s latest true wireless headphones, Jaybird Vista, the brand designed a three-day experience, July 30-Aug. 1, for fitness influencers, athletes and wellness experts at Montana’s Upper Canvas Glamping Resort near Glacier National Park. The invite-only event included morning altitude runs through picturesque mountain climbs, an afternoon of river...

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September 9, 2019

Instagram Builds Creator Community with Seasonal Events for Emerging Talent

Three years ago, Instagram began activating seasonal events that bring together the platform’s community of emerging talent in an effort to support their business goals, celebrate Instagram and create spaces that encourage group content creation. Instabeach is the annual summer kickoff event held in July (this year, July 16 at Gladstone’s in Malibu, CA), and...

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September 2, 2019

Families Take Multisensory Tours of Cinnamon Toast Crunch’s ‘Cinnaverse’

To spread awareness of the cereal’s new, colorful branding and greater emphasis of its 16 cartoon “Cinnamoji” characters back of box, Cinnamon Toast Crunch created a five-room, interactive pop-up this summer in three cities, Santa Monica, CA, Houston and Chicago, from July 18 to Aug. 25. Dubbed the “Cinnaverse,” the experience traveled to areas where...

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