Women in Events 2025: Meet Shanise Anderson
Our 2025 Women in Events Special Report tackles 2026 forecasting, multigenerational superpowers and strategic career…
Women in Events 2025: Meet Ashley Jex Wagner
Our 2025 Women in Events Special Report tackles 2026 forecasting, multigenerational superpowers and strategic career…
Women in Events 2025: Meet Jenn Cammarota
Our 2025 Women in Events Special Report tackles 2026 forecasting, multigenerational superpowers and strategic career…
The Brief: Turkey Spas and Stonehenge Stunts
This week’s hot takes on hot topics in experiential marketing cover turkey spa days, hygiene…
Experiential Marketing Trend of the Week: Hotel Takeovers
Identifying the right venue for the right experience is among an event prof’s top challenges,…
Field Report: Everything We Experienced at Netflix House Philadelphia
Tucked inside a suburban mall about 19 miles outside of Philadelphia sits a vibrant playground…
IAAPA Expo 2025: Sights, Sounds and Scents from the Attractions Industry’s Annual Show
The week before Thanksgiving marks IAAPA Expo’s annual return to the Orange County Convention Center…
NBCUniversal Breaks Down its Growth Strategy for BravoCon and Brand Partners
Social media algorithms were buzzing this past weekend as one of the industry’s titans of…
Internal Engagement: Six Insights from Ford’s Employee-Dealer Event Playbook
From Ford’s perspective, both employees and dealers are the brand’s greatest ambassadors, and that makes…
Three Production Lessons from the Ryder Cup Main Stage Ceremonies
The storied Ryder Cup, held in September at the Black Course of Bethpage State Park…