Citrus in the City: Sanpellegrino’s Sampling Grove
To bring its “The Life Deliziosa” campaign to life, Sanpellegrino Sparkling Fruit Beverages activated an…
Liquor Sampling Tips from the Pros at Patron
From its tasty tequila-infused desserts to its popular Muddle Your Mojito stations, when it comes…
Goodyear Makes Connections as Rubber City Race Series Sponsor
Multiple touchpoints and volunteerism helped Goodyear Tire and Rubber Company leverage a foot race sponsorship…
Tips for Securing Gender Equality in the Workplace
Recent articles in The New York Times, The Washington Post, Forbes and other news outlets…
Essence College Ambassador Search Creates On-Campus Buzz
Essence in August launched its inaugural College Ambassador Search, an effort to find three students…
LINE Webtoon Pushes Shareable Content
Digital comic platform LINE Webtoon made a splash at San Diego’s Comic-Con International (July 9-12),…
Tinder’s Airline Event Keeps Influencers Swiping Right
Dating app Tinder introduced the platform’s latest offering in true Hollywood fashion on June 17…