Bridgestone Leverages a Winter Classic Sponsorship

Bridgestone’s Winter Classic Focuses on Fans

Festivals & Fan Cons, Sponsorships, B-to-C Events
Posted on January 12, 2016 by Sandra O’Loughlin

As seven-year presenting sponsor of the Bridgestone Winter Classic, the tire manufacturer has created a successful platform to build brand awareness and fan engagement, influence consumer purchase decisions…

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