Best of EMS 2016: Day Three B-to-C Events, B-to-B Events Posted on May 7, 2016 by Rachel Boucher Brand Activations, Sports Marketing and Mobile Tours The final morning at EMS 2016 kicked off with a “tequila sunrise” for those who got swept up in the Motive Mile High Mayhem bar crawl in… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles Experiential Marketing Trend of the Week: Interactive Billboards The Brief: Gutter Parties and ‘Pollen PuttPutt’ 10 Things We’re Fired up for at the 2026 Experiential Marketing Summit Field Report: How Brands Built Connection at Licensing Expo 2026, Starting with the Badge