Steinlager Drives Trial Through Bar Promos B-to-C Events Posted on January 28, 2010 by aiwpadmin To promote its title sponsorship of this month’s USA Sevens North America’s largest rugby tournament New Zealand’s Steinlager beer launched the Crack One Open campaign an effort that… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles Experiential Marketing Trend of the Week: Hosts with the Most Consumers’ Leaked Data is Revealed at NordVPN’s Live Hacking Event in NYC Experiential Marketing Trend of the Week: Aura Readings Experiential Marketing Month: Digital Classes Now On Demand