Steinlager Drives Trial Through Bar Promos B-to-C Events Posted on January 28, 2010 by aiwpadmin To promote its title sponsorship of this month’s USA Sevens North America’s largest rugby tournament New Zealand’s Steinlager beer launched the Crack One Open campaign an effort that… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles Millennial Marketing: McDonald’s Makes Dreams Come True With an Adult Playscape at ComplexCon Love Finds a Way with Snuggle’s #BearYourHeart Campaign State Farm Activates a ‘Neighborhood of Good’ of Tiny Houses at Governors Ball How Five Brands Used Experiential Lounges to Engage SXSW 2023 Attendees