QR Codes Return in Force to Help Brands Deliver Touchless Engagement

QR Codes Return in Force to Help Brands Deliver Touchless Engagement
hbo-max-on-location-family gathers around oversized purple pin

QR Codes Return in Force to Help Brands Deliver Touchless Engagement

QR codes are having a moment again. The simple-to-generate, touchless matrix barcodes have become the darling of many businesses during the pandemic, like restaurants where patrons can access the evening’s…
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This story appeared in the September 2021 issue
Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the magazine's executive editor. Her travels covering the experiential marketing in dustry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (it's never too late)—and everywhere in between.
View all articles by Rachel Boucher →

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