Coca-Cola’s Winter Olympics Fan Experience

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Posted on March 12, 2014 by Jessica Heasley

Coca-Cola’s Active Living Showcase served as the brand’s on-site fan engagement zone at this year’s Olympic Games in Sochi, Russia, giving fans a taste of the world of Coca-Cola through a tour of…

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Jessica Heasley
Posted by Jessica Heasley

Jessica is a Brooklyn, NY-based business writer, currently serving as an editor-at-large for Event Marketer focused on event measurement pra ctices and special projects. She has more than 25 years of experience working in marketing and events, as well as producing and writing about them, too.
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